VTG Business Group


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Online Marketing Mistakes to Avoid at all Costs

For businesses looking to test the waters of internet marketing, it’s important to know the ins and outs of things that work in the field. Not knowing, after all, significantly increases the risk of committing permanent—and deadly—mistakes.

Procrastinating – Procrastinating has long been a subject of light-hearted conversations. For internet marketing, though, there’s nothing light-hearted about it. A company that fails to focus on its online marketing efforts now is bound to face some costly setbacks later on, period. It’s no different from marketing firms resorting to less desirable tactics to meet a deadline, because details were given to them at the last minute. Continue reading


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Online Marketing—Inspired by Memes

You might have been among those who have been dreamily staring at Alex from Target because of his innate charms and irresistible baby face. He, along with other overnight internet sensations ranging from men, women, and grumpy cats, is considered to be a meme, an idea shared from person to person within a certain culture. In his case, the idea being shared is a “hot person in unexpected places”.

Memes, however, are usually misused, and marketers typically steer clear of them. One reason is because of their informality, because memes are generally funny, and marketers could not find a perfect spot to inject humor into their marketing strategies. Continue reading