VTG Business Group


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Internet Marketing in Fort Worth: Why Small Businesses Need a Website


There are still small businesses that have yet to recognize the importance of a responsive website to a successful search engine optimization (SEO) strategy. Small business owners who engage in online marketing often make the mistake of entrusting it solely to the marketing or sales department, or any group of people within the company working for the same purpose. With more internet users nowadays, traditional marketing methods—even when done online—could cause your business to miss out on a lot of opportunities if you fail to build a website that can be used in all online platforms.

Considering that creating a website involves technical aspects may be a factor in small businesses’ hesitation to build a truly engaging one. An article in Entrepreneur.com cites three reasons why small businesses should have well-designed and well-built websites:
http://vtg-llc.com/internet-marketing-in-fort-worth-why-small-businesses-need-a-website/


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Internet Marketing in Fort Worth and Arlington Care for Customers


Arlington and Fort Worth internet marketing companies like VTG Business Group know the importance of customer relationship management (CRM). A good CRM system enables a company to monitor customer behavior (e.g. preferences, spending habits), client locations, and other demographic data. With the help of advanced and web-based CRM, it would become easy for businesses to understand and cater to most, if not all, of their customers’ needs.

Data provided by a CRM system allow an enterprise to boost sales and target new prospective clients, not to mention retaining their existing customer base. Thanks to CRM, you’ll have a clear picture on what is working and what is not. There’s no need for you to spend considerable amounts on customer-focused campaigns that are not backed by actual and accurate figures.
http://vtg-llc.com/internet-marketing-in-fort-worth-and-arlington-care-for-customers/


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Fort Worth Internet Marketing: Put Your LinkedIn Profile to Good Use

LinkedIn has become the network of choice for many businesses, making it a potentially valuable tool for your Fort Worth internet marketing needs. In the first quarter of 2014 alone, LinkedIn amassed over 277 million users, with around 40 percent checking in daily. Imagine being able to reach this well-targeted and extremely interactive audience.

In LinkedIn, content is king…

According to a Search Engine Watch article by contributor Amanda DiSilvestro, LinkedIn opened its publishing platform to all users last February, providing everyone the ability to “showcase content and improve their credibility.”
http://vtg-llc.com/fort-worth-internet-marketing-put-your-linkedin-profile-to-good-use/